OpenAI Acquires Jony Ive's io Products for $6.5 Billion, Merging AI and Hardware Design

Jul 11, 2025
The Verge
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Summary

OpenAI acquires Jony Ive's io Products for $6.5 billion, merging AI with hardware design as Ive and his firm LoveFrom take on creative roles to integrate ChatGPT tech into new devices.

Key Points

  • OpenAI closes $6.5 billion acquisition of Jony Ive's hardware startup io Products Inc.
  • Ive and his design firm LoveFrom assume deep design and creative responsibilities across OpenAI.
  • The deal aims to merge ChatGPT's AI tech with new hardware devices.

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