Lisa Su Propels AMD to Chip Supremacy, Challenging Tech Giants

Aug 13, 2025
WIRED
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Summary

Lisa Su quietly propels AMD to chip supremacy, executing a remarkable 10-year turnaround and increasing its market cap from $2 billion to nearly $300 billion, challenging tech giants with AMD's chips underpinning the AI changing the world.

Key Points

  • Lisa Su has discreetly turned AMD into a chipmaking phenom while others focused on Nvidia's GPUs
  • Su executed a remarkable 10-year turnaround at AMD, increasing its market cap from $2 billion to nearly $300 billion
  • Su is at the center of the US-China tech war as AMD's chips underpin the AI changing the world

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