Microsoft Bing Integrates OpenAI's Sora for Free AI Video Generation

Jun 02, 2025
TechCrunch
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Summary

Microsoft Bing has integrated OpenAI's Sora AI model, allowing users to generate free AI-powered videos from text prompts within the Bing app, marking the first time Sora's video generation capabilities are available for free.

Key Points

  • Microsoft Bing introduced a free AI video generator called Bing Video Creator powered by OpenAI's Sora model
  • Users can generate 10 video clips for free and then need to pay Microsoft Rewards points for additional videos
  • The videos can currently only be 5 seconds long with a 9:16 vertical aspect ratio, but horizontal uploads will be available soon

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