Spotify Plans U.S. Price Hike in Early 2025, Could Generate $500M in Additional Revenue

Nov 26, 2025
TechCrunch
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Summary

Spotify prepares to raise U.S. subscription prices in early 2025, potentially generating $500 million in additional annual revenue as record labels push streaming platforms to increase fees that have lagged behind inflation compared to competitors like Netflix.

Key Points

  • Spotify plans to raise subscription prices in the U.S. during the first quarter of next year, marking the first price increase since July 2024
  • JPMorgan analysts estimate a $1 monthly price increase could boost Spotify's annual revenue by approximately $500 million, with current U.S. subscriptions costing $11.99 per month
  • Major record labels pressure streaming platforms to raise prices, arguing current fees have not kept pace with inflation compared to services like Netflix

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