WhatsApp Launches 'Incognito Chat' Feature Keeping AI Conversations Hidden From Meta
Summary
WhatsApp launches 'Incognito Chat,' a groundbreaking AI privacy feature that keeps users' Meta AI conversations completely hidden from Meta itself, with chats disappearing after each session and a companion 'Side Chat' tool allowing private AI consultations during ongoing conversations.
Key Points
- WhatsApp launches 'Incognito Chat,' a new AI feature built on its Private Processing system that prevents even Meta from accessing users' conversations with Meta AI.
- Incognito chats are ephemeral by default, disappearing after each session, and Meta can only see that an account used the feature — not the content of conversations.
- A companion feature called 'Side Chat with Meta AI' also launches, letting users privately consult Meta AI about ongoing conversations without exposing sensitive details to the company.