Data Broker Boom: Global Market to Hit $616 Billion by 2030
Summary
The booming global data broker market, fueled by the rising demand for targeted marketing and consumer insights, is projected to soar to an astonishing $616.541 billion by 2030, with North America leading the charge driven by major corporations and vast data generation.
Key Points
- The global data broker market is predicted to reach US$616.541 billion by 2030, growing at a CAGR of 7.29% from 2025 to 2030.
- The increasing demand for targeted marketing and the role of data brokers in providing valuable consumer insights are driving market growth.
- North America emerges as a fast-growing market, driven by the presence of global corporations and substantial data generation.