Ford Launches AI-Powered Vehicle Assistant, Eyes In-Car Voice Feature by 2027
Summary
Ford launches an AI-powered assistant for Ford and Lincoln vehicles, starting as a mobile app chatbot with real-time vehicle data, and targeting a full in-car voice feature by 2027 as automakers race to integrate AI technology.
Key Points
- Ford is launching a new AI-powered assistant for Ford and Lincoln vehicles, currently rolling out through the mobile app as a chatbot capable of answering questions about fuel levels, tire pressure, towing capacity, and service needs.
- The assistant leverages vehicle-linked data to provide personalized, model-specific information, with a voice-powered in-vehicle version planned for release in 2027.
- Ford joins a growing wave of automakers racing to integrate AI features, competing with Rivian, Mercedes-Benz, BMW with Alexa, and General Motors with Google Gemini, while designing its assistant to be compatible with multiple large language models.