YouTube Backs 'No Fakes Act' to Combat Unauthorized AI Replicas

Apr 09, 2025
The Verge
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Summary

YouTube throws its weight behind the 'No Fakes Act' to combat unauthorized AI-generated replicas, allowing individuals to request removal while balancing innovation, as it expands its pilot program enabling creators to detect and remove AI copies of themselves.

Key Points

  • YouTube is supporting the 'No Fakes Act' that would establish rules around using AI-generated copies of someone's likeness
  • The act aims to balance protection with innovation by allowing individuals to notify platforms about unauthorized AI replicas they want removed
  • YouTube is expanding its pilot program allowing creators to detect and request removal of AI copies of themselves

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