Musk Unveils Ad Integration for X's AI Assistant Grok

Aug 08, 2025
TechCrunch
Article image for Musk Unveils Ad Integration for X's AI Assistant Grok

Summary

Elon Musk unveils plans to integrate advertisements into X's AI assistant Grok, enabling advertisers to pay for product placements in its responses as part of X's monetization strategy, leveraging xAI technology for improved ad targeting on the social network.

Key Points

  • Elon Musk announces X plans to introduce ads in Grok's responses
  • X aims to monetize Grok's AI capabilities by allowing advertisers to pay for product placements in its suggestions
  • Musk plans to use technology from xAI to improve ad targeting on the social network

Tags

Read Original Article