Google Launches AI-Powered Conversational Image Search for Shopping
Summary
Google unveils AI-powered conversational image search that lets shoppers describe products in natural language like 'barrel jeans that aren't too baggy' and upload reference photos to find similar items, rolling out to US users this week with Gemini 2.5's advanced visual recognition technology.
Key Points
- Google launches conversational AI Mode image search allowing users to describe products using natural language like 'barrel jeans that aren't too baggy' instead of traditional filters
- Users can now upload reference images or take photos to find visually similar results and refine searches with follow-up requests like 'show me acid-washed denim'
- The feature rolls out to US users this week in English, powered by Gemini 2.5's multimodal capabilities to recognize subtle details and provide shoppable product options